
People don't neglect backing up their computers because it's hard—it isn't, at all. No, people file into the inevitable death march of data loss for one reason: Backing up usually costs money. But it doesn't have to.
When your concerned friends and family insist that you have to back your data up (as anyone who's seen my atrociously beaten-down laptop in the last few months has done to me) they're effectively telling you two things: That backing up your data will save you a massive headache in the future, because more likely the not, your hard drive will fail; and, less bluntly, that you need to buy a hard drive. And who wants to do that? It's hard to lay out the cash for a backup hard drive, since the payoff is uncertain, and (hopefully) far away. It's a good investment—not an easy one.

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